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Rural Telecommunications: Distribution of Services

Contents
 

Rural areas historically have been at the end of the line for telecommunication infrastructure investment. At the end of the 19th century one company, the Bell System, held all the patents (for the telephone system) and the company collected monopoly rents, impeding a wide adoption of the new technology. The company realized a great deal of profit by restricting services to areas with a critical mass of wealthy customers, mostly the largest urban areas. In practice it was the classic monopolist profit-maximizing model. The growth and diffusion of the telecommunication system went through many fits and starts in the ensuing years because the patents raised economic and legal barriers to telephone service for non-Bell System areas.

A socioeconomic and geographic pattern in the diffusion of telecommunication services exists. Nine years ago the catch-phrase "Digital Divide" came into use and was used to describe the distribution of telecommunication services. While the term is used to describe a line separating advanced telecommunication service "haves" from the "have-nots," like the term "poverty-line" the definition is a bit amorphous. Some facts, shown below, will help provide some perspective.

Telephone service is an old service industry within the telecommunications sector that has been undergoing significant industrial reorganization because of recent technological advances such as cellular phone service moving the industry away from the classic monopolist profit-maximizing model. Despite the technological advances, the number of households with telephones has been stable for the last 25 years at roughly 95 percent. It took nearly 100 years to reach that level. The percentage, though stable, however, varies across:

  • Regions (for instance, the Mississippi Delta has the lowest percentage).
  • Income groups (for instance, the share for households with incomes greater than $40,000 was better than 98 percent, while households with income less than $35,000 had shares falling below 95 percent, with the lower the income the lower the percentage).
  • Ethnic groups (for instance, 96 percent for White and 90 percent for Black households). The rate for ethnic groups within rural areas also varies.

The telephone penetration rate for rural areas, in the aggregate and largely as a consequence of Federal and State policies, has been comparable to urban areas.

The most critical element in on-going convergence in the telecommunications industry has been the Internet. Internet use by households also increased significantly during the 1990s, from 22 percent in 1997 to 59 percent in 2003.

  • The increase has occurred for all regions, income groups, and ethnic groups.
  • Higher income households are more likely to use the Internet, ranging from less than 40 percent of households with income less than $30,000, to over 80 percent of households in the $75,000 income bracket.
  • Rural areas lag in Internet use, though the lag has decreased dramatically over the last number of years. In 2003, 52 percent of individuals residing in rural areas versus 60 percent of urban residents used the Internet.
  • The rural-urban difference in Internet penetration rates within income groups, however, has largely disappeared.

Market Penetration of Rural Internet Access: Percent of Persons With Access to the Internet, 2003

Market penetration of rural Internet access: percent of persons with access to the Internet, 2003

The critical issue in telecommunications has moved from whether someone has access to the Internet to the quality of the connection that they have.  Broadband Internet use by has increased significantly, from none in 1997 to 37 percent in 2003.

  • The increase has occurred for all regions, income groups, and ethnic groups.
  • Higher income households are much more likely to use broadband than lower income households
  • Rural areas lag in broadband Internet use, though the lag has begun to decrease. In 2003, 40 percent of individuals using the Internet and residing in urban areas versus 21 percent of rural Internet users used broadband at home.

Market Penetration of Rural Broadband Internet Access: Percent of Internet Users With Broadband Access, 2003

Market penetration of rural broadband Internet access: percent of persons with broadband access to the Internet, 2003

 

For more information, contact: Peter L. Stenberg

Web administration: webadmin@ers.usda.gov

Updated date: May 8, 2006