U.S. Food and Drug Administration

 

History of the FDA

The Lash-Lure illustration was an important specimen in the Chamber of Horrors exhibit of unregulated products. The illustration shows an ad for the product that reads, "The New and improved Eye Brow and Eye Lash Dye. Lash Lure. Radiates Personality." Then there are two pictures. One shows a beautiful woman under the words, "This is the manufacturer's version of the effect of this aniline eyelash dye." The second picture was taken of a woman after the dye had been applied and shows the destruction of her eyeballs by the product. The text for the second picture reads, "Total blindness was its actual effect in at least one instance."

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