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Kenneth D Rice To: Jeff Skilling/Corp/Enron@Enron

05/18/1999 04:58 PM cc'
  Subject: Coining a New Term in lieu of 'Trader/Trading"
------- Forwarded by Kenneth D Rice/HOU/ECT on 05/18/99 04:58 PM--------------•

From: Jordan Mintz on 05/12/99 03:04 PM
To: Kenneth D Rice/HOU/ECT@ECT, Kevin P Hannon/HOU/ECT@ECT
cc
Subject: Coining a New Term in lieu of 'Trader/Trading"

Following up on Jeffs request from today's EBR, I thought I would throw out to you a thought: The word
"commerce" has a positive business connotation. Perhaps something along the lines of "Intellectual
Business Commerce" or a derivative thereof (albeit a bit unwieldy) has some attraction. "Commerce" has
a broad enough meaning to capture the concepts of "customer interface", "strategic assets", and "market
maker" that Jeff alluded to.

Anyway, one idea. Let me know if you want me just to stick to tax.

Jordan

EXH062-00050

GOVERNMENT
EXHIBIT
  4046

I Crim. No. H-04-25 (S-2) I