Calvin Coolidge Papers. Advertisement Exploitation.

A mix of letters, telegrams, and sample advertisements from various sources sent to the White House regarding the use of President Coolidge's name, likeness, or words in consumer-product advertisements for the purpose of securing consumer confidence in the product's quality or boosting its sales. Some documents show that the White House confidentially explored with J. Edgar Hoover, director of the F.B.I., the possibility of prosecuting the offending businesses. Topics include misrepresentation in advertising, postal fraud, the threat to ethics in government, and consumer deception. The file gives an invaluable overview of the business practices, climate, and advertising strategies, across many industries, encountered by consumers during Coolidge's years in office.

Selections reproduced as facsimile page images: 506 of 725 pages.


Selected Document List | Page Images

October 18, 1923Letter from George Francis Catlett to Mr Secretary
October 24, 1923Letter from C. Bascom Slemp to George Francis Catlett
November 2, 1923Letter from Charles E. Hughes to C. Bascom Slemp
no dateLetter from Mrs Lon O. Hocker to Charles Evans Hughes
no dateLetter from Mrs Lon O. Hocker to Charles Evans Hughes
November 2, 1923Letter from Charles E. Hughes to Mrs Lon O. Hocker
January 26, 1924Letter from M.C. Williamson
no dateForm
January 28, 1924Letter from Edward T. Clark to M.C. Williamson
February 16, 1924Letter from James Monroe Olmstead to Calvin Coolidge
February 19, 1924Letter from Calvin Coolidge to James Monroe Olmstead
no dateLetter from B.M. Huey to Calvin Coolidge
no dateIndex Card
March 8, 1924Letter from C. Bascom Slemp to B. M. Huey
March 21, 1924Letter from Robert N. Finlay to C. Bascom Slemp
March 21, 1924Index Card
March 22, 1924Letter from C. Bascom Slemp to Robert N. Finlay
March 23, 1924Index Card
April 5, 1924Letter from Alfred E. Lunt to C. Bascom Slemp
April 7, 1924Letter from C. Bascom Slemp to Alfred E. Lunt
April 23, 1924Letter from R. D. Holland to Calvin Coolidge
April 24, 1924Letter from Edward T. Clark to R.D. Holland
April 24, 1924Letter from Charles H. Innes to Edward T. Clark
no dateAdvertisement
April 28, 1924Letter from Edward T. Clark to Charles H. Innes
April 30, 1924Letter from George N. Seger to C. Bascom Slemp
April 29, 1924Letter from John McCutchen to George N. Seger
May 1, 1924Letter from C. Bascom Slemp to George N. Seger
May 13, 1924Letter from George D. Semken to Calvin Coolidge
May 15, 1924Letter from Everett Sanders (?) to George D. Semken
May 26, 1924Index Card
June 14, 1924Letter from Etta Rotter to Calvin Coolidge
June 15, 1924Telegram from Calvin Coolidge to Edward T. Clark
June 15, 1924Telegram from Calvin Coolidge to C. Bascom Slemp
June 15, 1924Telegram from Calvin Coolidge to C. Bascom Slemp
June 16, 1924Letter from Walter C. Smith to Calvin Coolidge
June 18, 1924Letter from Edward T. Clark to Etta Rotter
June 18, 1924Letter from Edward T. Clark to Walter C. Smith
June 24, 1924Index Card
July 2, 1924Letter from Byron Verge to Calvin Coolidge
no dateBusiness Card
July 5, 1924Letter from Edward T. Clark to Byron Verge
August 16, 1924Letter from Adolf Mueller to Calvin Coolidge
no dateLetter from W.A. Day to Policyholders of the Society
August 18, 1924Letter from Rudolph Forster to Adolf Mueller
no dateLetter from Rudolph Forster to Harlan F. Stone
August 30, 1924Letter from Wesley L. Archer to Calvin Coolidge
no datePhotograph
September 2, 1924Letter from C. Bascom Slemp to Wesley L. Archer
September 6, 1924Letter from Wesley L. Archer to C. Bascom Slemp
September 11, 1924Index Card
September 17, 1924Letter from Donovan (?) to Rudolph Forster
September 18, 1924Letter from C. Bascom Slemp to Adolph Mueller
September 20, 1924Letter from C. Bascom Slemp to Wesley L. Archer
September 22, 9124Letter from J. T. Balkam to C. Bascom Slemp
September 22, 9124Letter from J.T. Balkam to C. J. Gould
September 20, 1924Letter from C. J. Gould to J. T. Balkam
September 22, 1924Letter from C. Bascom Slemp to J. T. Balkam
September 22, 1924Letter from C. Bascom Slemp to Fred C. Hicks
September 24, 1924Letter from C. Bascom Slemp to J. T. Balkam
September 26, 1924Letter from (?) to C. Bascom Slemp
September 30, 1924Letter from Brad Stephens to Calvin Coolidge
October 2, 1924Letter from C. Bascom Slemp to Brad Stephens
October 7, 1924Telegram
October 7, 1924Telegram from C. Bascom Slemp
October 10, 1924Letter from Grenville H. Norcross to C. Bascom Slemp
1924Envelope to Grenville H. Norcross
no dateBrochure from The American Forestry Association
no dateBrochure from The American Forestry Association
October 11, 1924Letter from C. Bascom Slemp to Grenville H. Norcross
October 17, 1924Letter from Clarence Barnes to Calvin Coolidge
February 16, 1924Letter from James Monroe Olmstead to Calvin Coolidge
February 19, 1924Letter from Calvin Coolidge to James Monroe Olmstead
November 17, 1924Letter from Roy Brooks to Calvin Coolidge
no dateAdvertisement from Roy Brooks
November 22, 1924Letter from C. Bascom Slemp to Roy Brooks
no dateLetter from Arthur L Lyons to Edward Clark
December 15, 1924Letter from H. E. Soule to Calvin Coolidge
December 17, 1924Letter from A.A. Seeger to Calvin Coolidge
December 19, 1924Letter from C. Bascom Slemp to A.A. Seeger
January 7, 1925Letter from Junius H. Brown to Calvin Coolidge
no dateAdvertisement from The Pacific Lumber Co.
no dateAdvertisement from The Pacific Lumber Co.
January 7, 1925Index Card
January 8, 1925Letter from C. Bascom Slemp to Junius H. Brown
January 17, 1925Letter from Ina Pearl Lowthorp to Noah P. Webster
January 24, 1925Letter from Ina Pearl Lowthorp
January 17, 1925Letter from Noah P. Webster to Ina Pearl Lowthorp
January 22, 9125Letter from Fred W. Heller to Calvin Coolidge
no dateAdvertisement
January 26, 1925Letter from C. Bascom Slemp to Fred W. Heller
February 10, 1925Letter from George B. Hendrick
July 15, 1924Letter from Calvin Coolidge to Philip Davis
February 12, 1925Letter from F.O. Van Keuren
February 13, 1925Letter from H.E. Soule to Calvin Coolidge
February 13, 1925Advertisement
February 14, 1925Letter from Edward T. Clark to F.O. Van Keuren
February 16, 1925Letter from Edward T. Clark to Robert Norton
February 17, 1925Letter from Newton E.Turgeon to Edward T. Clark
February 16, 1925Letter from Finley H. Greene to Newton E. Turgeon
no dateAdvertisement
February 18, 1925Letter from Edward T. Clark to H.E. Soule
February 21, 1925Letter from Edward T. Clark to Newton E. Turgeon
March 2, 1925Letter from W.H. Towles
no dateAdvertisement
March 5, 1925Letter from Edward T. Clark to W.H. Towles
March 31, 1925Letter from Julien Elfenbein to Edward T. Clark
March 1925Index Card
April 1, 1925Letter from Everett Sanders to Edward Seay
April 2, 1925Letter from Edward Seay to Everett Sanders
April 3, 1925Letter from Everett Sanders to Edward Seay
April 4, 1925Index Card
April 4, 1925Index Card
April 7, 1925Letter from Arnold Hobbs to Everett Sanders
no dateAdvertisement
no dateLetter from J.Weston Allen to Edward T. Clark
no dateBrochure
January 15, 1925Letter from Jay R. Benton (?) to Henry F. Long
April 10, 1925Letter from Everett Sanders to Arnold Hobbs
April 15, 1925Letter from Calvin Coolidge to James M. Beck
April 22, 1925Letter from W.P. Kuhl
no datePostcard
no datePostcard
April 25, 1925Letter from Everett Sanders to W.P. Kuhl
May 7, 1925Index Card
May 9, 1925Letter from Calvin Coolidge to James M. Beck
May 18, 1925Letter from E.M. Elliott to Everett Sanders
no dateAdvertisement
no dateTelegram
June 1, 9125Letter from Everett Sanders to E.M. Elliott
June 12, 1925Letter from Edward T. Clark to J. Weston Allen
June 13, 1925Letter from George B. Neill to Everett Sanders
no dateAdvertisement
June 17, 1925Letter from J. Weston Allen to Edward T. Clark
June 17, 1925Letter from Charles Mortimer Glover
June 17, 1925Letter from Charles Mortimer Glover
no dateAdvertisement from Charles Mortimer Glover
no dateAdvertisement
June 19, 1925Telegram from Everett Sanders
June 19, 1925Letter from Everett Sanders to George B. Neill
June 20, 1925Telegram to Everett Sanders
June 20, 1925Letter from Everett Sanders
June 22, 1925Letter from Kenneth B. Backman to Edward T. Clark
June 22, 1925Letter from Everett Sanders to Charles M. Glover
June 22, 1925Letter from Everett Sanders
June 26, 1925Letter from George Edwards to Calvin Coolidge
June 25, 1925Advertisement
June 27, 1925Letter from illegible to Kenneth B. Backman
July 1, 1925Letter from Everett Sanders to George Edwards
July 2, 1925Letter from E.H. Clinton to Everett Sanders
July 8, 1925Letter from Edward T. Clark to Kenneth B. Beckman
July 10, 1925Letter from J.J. Ford to Everett Sanders
July 13, 1925Letter from Everett Sanders to J.J. Ford
July 15, 1925Letter from Alfred T. Marks to Everett Sanders
no dateBusiness Card
July 20, 1925Letter from Everett Sanders to Alfred T. Marks
July 23, 1925Letter from Mitchell Fels
no dateLetter from Mitchell Fels
March 14, 1925Advertisement
August 10, 1925Letter from Everett Sanders to Mitchell Fels
October 13, 1925Telegram to Everett Sanders
October 13, 1925Telegram from Everett Sanders
October 19, 1925Letter from Francis Y. Brown to Everett Sanders
no dateLetter from Ralph S. Bauer
October 10, 1925Letter from Everett Sanders to Francis J. Brown
no dateNotes
October 22, 1925Letter from Stephen A. Ross to Everett Sanders
no dateAdvertisement
October 24, 1925Letter from Everett Sanders
no dateMemorandum
October 24, 1925Letter from Everett Sanders to Stephen A. Ross
October 28, 1925Letter from Stephen A. Ross to Everett Sanders
October 1925Brochure
October 30, 1925Letter from Everett Sanders to Stephen A. Ross
November 4, 1925Letter from W.L. Desnoyler
November 5, 1925Letter from Everett Sanders to W.L. Desnoyler
November 13, 1925Letter from Lester F. Scott to Everett Sanders
no dateAdvertisement
November 14, 1925Letter from Everett Sanders to Lester F. Scott
November 16, 1925Letter from Lester F. Scott to Everett Sanders
December 17, 1925Letter from Edwin F. Enderlin to Calvin Coolidge
no dateArticle from Mildred Hardenbergh
December 23, 1925Letter from Edward T. Clark to J. Edgar Hoover
December 24, 1925Letter from J. Edgar Hoover to Edward T. Clark
January 7, 1925Letter from J. Edgar Hoover to Everett Sanders
no dateLetter from J.F. Collins
no dateAdvertisement
January 25, 1925Memorandum from J.H. and L.H. Edwards to Calvin Coolidge
no dateNotes from J.H. and L.H. Edwards to Calvin Coolidge
no dateMemorandum from J.H. and L.H. Edwards to Calvin Coolidge
no dateCard from J.H. and L.H. Edwards
no datePostcard
no datePhotograph
no dateSheet Music from J.H. and L.H. Edwards
no dateSheet Music from J.H. and L.H. Edwards
no dateBusiness Card from J.H. and L.H. Edwards
December 14, 1925Article
January 18, 1926Letter from Everett Sanders to J.H. Edwards
January 26, 1926Letter from J. Edgar Hoover to Edward T. Clark
no dateLetter from J.F. Collins
no dateAdvertisement
January 28, 1926Letter from Henry Rood to Everett Sanders
January 29, 1926Letter from Bernard A. Dolan to Calvin Coolidge
January 29, 1926Article to Calvin Coolidge
January 30, 1926Letter from F.W. Ackermann to Calvin Coolidge
no dateBusiness Card
January 30, 1926Letter from Everett Sanders to Henry Rood
February 1, 1926Letter from Ellen Marshall Rugg to Edward T. Clark
no dateAdvertisement
February 2, 1926Letter from Edward T. Clark to Ellen Marshall Rugg
February 4, 1926Letter from Everett Sanders to F.W. Ackermann
February 9, 1926Letter from Everett Sanders to Bernard A. Dolan
February 14, 1926Index Card
February 16, 1926Letter from Everett Sanders
February 4, 1926Advertisement
February 19, 1926Letter from L.B. Sonneborn to Everett Sanders
February 23, 1926Index Card
March 18, 1926Letter from Bernard A. Dolan to Everett Sanders
no dateIllustration
no dateIllustration
no dateAdvertisement
no dateAdvertisement
March 22, 1926Letter from Everett Sanders to Bernard A. Dolan
March 23, 1926Telegram from Bernard A. Dolan to Everett Sanders
March 24, 1926Letter from Everett Sanders to Bernard A. Dolan
March 30, 1926Letter from E.C. O'Neil
March 23, 1926Advertisement
April 3, 1926Letter from Everett Sanders to E.C. O'Neil
April 3, 1926Letter from Mary Lyles Wilson to Calvin Coolidge
April 6, 1926Letter from Everett Sanders to Mary Lyles Wilson
April 18, 1926Index Card
April 20, 1926Letter from Mr Boenicke to Everett Sanders
April 22, 1926Letter from Everett Sanders to Mr Boenicke
April 23, 1926Index Card
May 19, 1926Letter from A. Harkess to J. M. Haley
May 12, 9126Letter from Edward T. Clark to C.W. Grosner
May 13, 1926Letter from Clarence W. Grosner to Edward T. Clark
June 15, 1926Letter from William H. Rankin to Everett Sanders
no dateAdvertisement
June 17, 1926Letter from Everett Sanders to William H. Rankin
July 17, 1926Index Card
July 17, 1926Memorandum from Mr Haley to Edward T. Clark
July 19, 1926Letter from Edward T. Clark to Thomas R. Shipp
July 19, 1926Letter from Edward T. Clark to Thomas R. Shipp
November 29, 1926Letter from Thomas R. Shipp to Edward T. Clark
November 1926Advertisement
November 23, 1926Letter from Ethel E. Peck to Thomas R. Shipp
November 23, 1926Letter from Everett Sanders
November 1926Advertisement
November 27, 1926Letter from Everett Sanders
November 29, 1926Letter from Alex Eisemann to Everett Sanders
November 29, 1926Letter from F.C. Hitch to Everett Sanders
November 29, 1926Letter from Edward T. Clark to Thomas R. Shipp
November 30, 1926Letter from Everett Sanders to F.C. Hitch
December 2, 1926Letter from Edward T. Clark to Wilson Brown
December 2, 1926Memorandum from J. Edgar Hoover to Attorney General
December 10, 1926Letter from Edward T. Clark to J. Edgar Hoover
January 6, 1927Index Card
January 10, 1927Memorandum from J. Edgar Hoover to Attorney General
November 28, 1926Advertisement from Dimock Potato Corporation
January 12, 1927Index Card
January 16, 1927Index Card
January 21, 1927Letter from Virginia Moreland to Calvin Coolidge
no dateBusiness Card from Virginia Moreland
January 26, 1927Letter from Edward T. Clark to Virginia Moreland
no dateLetter from Victor Van Neste, Jr. to Calvin Coolidge
no dateAdvertisement
February 9, 1927Letter from Grant L. Bell
no dateAdvertisement from The Varcoe Printing House
February 9, 1927Letter from Everett Sanders to Ralph A. Collins
February 11, 1927Letter from Everett Sanders to Grant L. Bell
February 15, 1927Letter from Edward T. Clark to Victor Van Neste, Jr.
March 2, 1927Letter from Alex W. Dreyfoos to Calvin Coolidge
March 3, 1927Letter from Everett Sanders to Alex W. Dreyfoos
March 11, 1927Letter from Everett Sanders to The Varcoe Printing House
March 12, 1927Letter from W. Vance Varcoe to Everett Sanders
April 5, 1927Letter from C. Alfred Karpen to Everett Sanders
no datePhotograph
April 6, 1927Letter from R.S. Bauer to Edward T. Clark
April 6, 1927Letter from Everett Sanders to C.A. Karpen
April 7, 1927Letter from Edward T. Clark to Ralph S. Bauer
April 7, 1927Memorandum to Miss Randolph
May 7, 1927Index Card
May 17, 1927Index Card
June 1, 9127Letter
June 1, 1927Letter from Everett Sanders to Reed Smoot
June 2, 1927Letter from Everett Sanders
June 2, 1927Letter from Reed Smoot to Everett Sanders
June 2, 1927Letter from Everett Sanders to Reed Smoot
June 3, 1927Letter from Reed Smoot to Everett Sanders
June 4, 1927Letter from Fred J. McConnell to Everett Sanders
June 8, 1927Letter from Everett Sanders to Fred J. McConnell
June 9, 1927Letter from John H. Greim to Calvin Coolidge
November 4, 1927Letter from Philip Howes to Calvin Coolidge
November 7, 1927Letter from Everett Sanders to Philip Howes
November 27, 1927Letter from Clara Beth Kincaid
December 1, 1927Letter from Edward T. Clark to Clara Beth Kincaid
December 14, 1927Letter from Frank S. Willis to Edward T. Clark
December 8, 1927Letter from Frank A. Connelly to Frank B. Willis
December 15, 1927Letter from Edward T. Clark to Frank B. Willis
December 23, 1927Letter from Thomas R. Shipp to Edward T. Clark
December 27, 1927Letter from Edward T. Clark to Thomas R. Shipp
January 6, 1927Letter from Edward T. Clark to Wilson Brown
January 7, 1927Letter from Wilson Brown to Edward T. Clark
January 11, 1928Letter from Everett Sanders to John G. Sargent
January 15, 1927Index Card
January 27, 1928Telegram from Ralph V. Blake to Calvin Coolidge
January 27, 1928Letter from Everett Sanders to Ralph V. Blake
January 28, 1928Letter from Ralph V. Blake to Everett Sanders
January 25, 1928Advertisement
January 30, 1928Letter from Everett Sanders to Ralph V. Blake
February 1, 1928Letter from John Sargent to Everett Sanders
January 24, 1928Report from V.E. Albertie
no dateAdvertisement
March 1, 1928Index Card
no dateLetter from Everett Sanders to J. Roy Van Wyck
no dateBusiness Card
April 13, 1928Index Card
May 16, 1928Index Card
May 21, 1928Letter from Everett Sanders to Frank B. Kellogg
May 21, 1928Letter from Everett Sanders to Lulu Wheeler
May 21, 1928Letter from C. (?) to Everett Sanders
June 6, 1928Letter from Everett Sanders to John G. Sargent
June 12, 1928Letter from Violet Gross to Everett Sanders
October 19, 1927Letter from Calvin Coolidge to The Gross Girls
June 12, 1928Letter from John G. Sargent to Everett Sanders
no dateNotes
June 15, 1928Letter from Nelson T. Johnson to Everett Sanders
June 1, 1928Letter from Emil Sauer
no dateNotes
June 1928Letter from Edward T. Clark to Violet Gross
June 18, 1928Letter from Everett Sanders to Frank B. Kellogg
June 18, 1928Letter from Everett Sanders to John G. Sargent
June 20, 1928Letter from Violet Gross to Edward T. Clark
July 11, 1928Letter from J. Edgar Hoover to Everett Sanders
June 21, 1928Report from J.L. Flood
no dateCard to Lulu Irene Wheeler
March 30, 1928Receipt to L. Irene Wheeler
March 26, 1928Receipt to L. Irene Wheeler
March 3, 1928Receipt to L. Irene Wheeler
July 12, 1928Telegram from Charles E. Ingling to M. CL.
July 14, 1928Letter from Frank S. Knapp to Calvin Coolidge
no dateCircular from Frank S. Knapp
July 16, 1928Letter from Everett Sanders to Frank S. Knapp
no dateLetter from W.H. Hancock
October 6, 1928Letter from Everett Sanders to Harry S. New
October 8, 1928Letter from Harry S. New to Everett Sanders
October 9, 1928Letter from Everett Sanders to W.H. Hancock
October 15, 1928Index Card
December 7, 1928Letter from John White Johnston
December 11, 1928Letter from S.R. Leon
December 8, 1928Advertisement
December 12, 1928Letter from Everett Sanders
December 12, 1928Letter from Edward T. Clark to John White Johnston
December 12, 1928Letter from Everett Sanders to S.R. Leon
December 13, 1928Letter from W. Scheibel to Everett Sanders
December 14, 1928Letter from Everett Sanders to W.M. Scheibel
December 21, 1928Letter from John White Johnston to E.G. Clark
December 29, 1928Telegram to Everett Sanders
December 31, 1928Letter from Everett Sanders